Business Development Services

Our team brings together years of experience in the Business Development domain in Canberra.  Our range of services is designed for any business that wants to either establish a presence in Canberra, or grow their existing Federal Government accounts.  We do this by either providing hands on Business Development resources, or by working with your team to nurture existing sales resources and develop strategy that assists your key people succeed.

Our philosophy in Business Development is as follows:

  • Long-term, successful Business Development is driven by applying proven methodology and intelligent strategy.
  • Canberra is our market.  As such, we must nurture it and remain well-respected among both the ICT Industry and our Government contacts.
  • We look to work with clients with quality niche products or well defined service offerings that have the potential for significant success in government.
  • We do not engage with new customers that pose any clash of interest with our existing clients.

We offer the following range of services:

Business Development Managers for Hire

The outsourcing of sales and marketing functions is not a new concept.  Fundamentally, the success or failure of this type of engagement is easily measured by the growth of accounts and winning new work.  We can work with companies big or small by providing a Business Development professional that becomes part of your team.  Four Streams understands that our value will be measured by our results – importantly, our own business success is tied very closely to the successful market growth of our client’s products or services. Find out more …

Account Management

Many of our customers require someone truly local to manage important accounts.  It can be very difficult to manage accounts on a ‘fly-in’ basis – it can also be detrimental to the relationship if your important customers don’t feel as though you are committed to the local community.  We can provide highly experienced professionals to be the local face of your business.   The value of having professional, local sales representation can not be underestimated in the parochial Canberra market.  Leverage our understanding of the political, economic and technical environment in Canberra to ensure that your accounts are run smoothly, and that grow.

Sales Strategy in Government

Working with Government can at times be frustrating, but we can help you to understand the nuances of the public sector and turn government accounts into long-term successful and rewarding opportunities.  If you are just starting out in the government market, don’t waste time with sales activities that simply won’t work.   We can work with you to broadly open a new market or to strategically position for a long term opportunity.  We understand how to grow new business and are also able to evolve with you as your business flourishes.

SME Sales Growth

We enjoy working with passionate innovators.  The reality is that often companies that are really good at building new products and solving complex problems, are hopeless when it comes to sales.  Hiring inexperienced low-cost salespeople can also result in poor outcomes.  We work with SME’s to holistically improve the way the position their products or services.  We help you to punch above your weight.

Sales Coaching

To be successful, professional salespeople and entrepreneurs need to collaborate and have someone to bounce around ideas with.  This will often not be found within your immediate circle of friends or colleagues.  This is where we come in.  Our approach is to set realistic goals, help you crash through barriers, handle difficult negotiations, brainstorm great ideas, and generally get you where you want to go.

Professional Communications

Four Streams Consulting can assist your organisation to maximise its chances in winning new work through the development of outstanding proposals, sales collateral, and tender documents.

We invite you to read through the following pages to better understand how we might be able to help,  but please feel free to contact us for a friendly discussion about your needs.